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Spotify’s growing popularity was just another nail in 8tracks’ coffin. Not to mention small webcaster licenses expired in 2015, harming a bunch of other online businesses that took advantage of it. This meant instead of paying royalties as a percentage of its revenue, 8tracks now had to pay royalties per play, which was far more expensive and eventually took them out of profitability. In 2013, listener and revenue figures became so large, it was no longer classified as a ‘small webcaster’. However, the platform’s popularity somewhat contributed to its downfall. In its prime, the site had eight million users and 30 million hours of music streamed monthly. The artists got the spotlight while the successful DJs got the tastemaking clout.īy 2011, the desire for new, undiscovered music was so popular that 8tracks reached an agreement with SoundCloud that allowed DJs to add tracks from SoundCloud to 8tracks playlists. On the other hand, maybe this is a wake up call for me to open a new YouTube account.Aspiring DJs considered 8tracks a goldmine, easily adding uncovered tracks from indie artists and record labels to their mixes. “We’ll let you know in advance if we intend to start charging.” The company says it is working on a pay subscription service.įor SoundCloud artists who may be affected by this change, 8tracks recommends the TuneCore distribution service: “$9.99 per single, $29.99 per album.” I’m not going to pay that, so for me, the DIY-music-sharing-for-fun landscape just got a bit smaller. It is presently provided for free, but SoundCloud “reserves the right to charge at some point in the future,” the SoundCloud terms of use page says. SoundCloud also removes tunes that violate copyright, making its cornucopia a bit unreliable (SoundCloud has come under lots of pressure from the big labels to tighten up its copyright policies).įinally, there’s always the possibility that SoundCloud could start making other entities pay for API access. With the rise of subscription radio services, less users have audio files to upload to 8tracks or SoundCloud, it seems, so music libraries are more convenient to use. Why is this happening? 8tracks doesn’t really say beyond this oblique official explanation: “We’ve together concluded that the time has come for 8tracks to discontinue use of SoundCloud’s API.” TechCrunch quotes 8tracks CEO David Porter calling the reliance on SoundCloud “a bit of a drag” for various reasons. Now in this instance that’s over for me and presumably for many more serious artists who took advantage of the 8tracks/SoundCloud partnership of the last five years. But part of the point of uploading content to SoundCloud was being able to integrate my amateur music elsewhere via one popular source. I also assume that I can upload my files directly to 8tracks and carry on from there. No career hopes flow from my SoundCloud performances. I am a certified don’t-quit-your-day-job amateur pianist. Please don’t mistake this for a boo-hoo-thanks-to-some-tech-company-my-career-is-over post. The Beautiful Time (La Belle Époque) from matthewlasar on 8tracks Radio. On September 30, this SoundCloud performance and others will presumably disappear from my 8tracks lists. Here’s my SoundCloud uploaded rendition of Faure’s Impromptu #3 in A flat major, which can be found on my La Belle Epoque 8tracks playlist. “We’ve already matched 90% of the SoundCloud tracks played over the last 6 months.”Īlas, 8tracks won’t be able to match some of the SoundCloud tunes on my three 8tracks playlists with something else, because those tracks are of me performing classical pieces on my Yamaha Clavinova, including one of my own compositions. In addition, 8tracks has already been busy identifying SoundCloud tunes on playlists and replacing them with licensed content from the 8tracks music library. “We want to keep tracks and playlists playable, while making the transition as easy as possible for you.” 8tracks notes that over the last six months the operation has licensed tons of music from various companies (among them: INgrooves, CD Baby, Dim Mak, and DashGo ). “We are thankful for your hard work in creating amazing playlists on 8tracks,” the 8tracks message adds.
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Playlists that go below 8track’s eight song minimum will not play on Android or iOS mobile apps. Then on September 30 all existing SoundCloud tracks will be dropped from 8tracks lists. “In addition, any previous uploads that had been supplanted with a SoundCloud track will revert to the original upload,” the announcement says. That means that, as of Saturday, July 24, 8trackers won’t be able to search for and add SoundCloud tunes straight from SoundCloud to their 8tracks playlists. By the end of this summer, 8tracks users will no longer be able to access the SoundCloud API. I presume that most 8tracks playlist makers got the same message in their email boxes on Friday.
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